From on-site sensory panel training for your QC team to engaging virtual beer tastings for your staff or customers, we offer programs that elevate your understanding of flavour. We help you identify key aromas, detect off-flavours and communicate about your product with expert precision, turning taste from a subjective art into a measurable science.

Who this is for
Our sensory programs are designed for a diverse audience, each with a unique goal. We work with:
– Breweries & beverage companies: empower your quality control team to maintain unwavering consistency and catch issues before they reach the customer.
– Bars & restaurants: train your staff to describe and sell your beverage selection with confidence and authority.
– Corporate teams: host a unique, engaging and educational virtual tasting event for team-building or client appreciation.
– Enthusiasts & hobbyists: deepen your personal passion and learn to taste like a professional through our guided sessions.

Our sensory services include:
– Off-flavour spike training: hands-on training using industry-standard kits to teach your team how to identify the most common taints and off-flavours (DMS, diacetyl, acetaldehyde, etc.).
– Sensory panel development: we guide you through the process of selecting, training and calibrating an internal sensory panel to serve as the frontline of your quality program.
– True-to-brand (TTB) analysis: develop a concrete flavour profile and a shared vocabulary for your flagship products, ensuring every batch is a perfect representation of your brand.
– Guided & virtual tastings: curated tasting experiences, delivered on-site or online, focused on specific styles, regions or flavour attributes for educational or entertainment purposes.

Ready to awaken your palate?
Let’s design a sensory program that fits your specific needs and goals. Schedule a complimentary call to discuss your training or tasting event.